2016 Black Friday & Cyber Monday Mattress Sale Trends

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2016 Black Friday & Cyber Monday Mattress Sale Trends
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Black Friday Mattress Sale 2016

Winter is around the corner and the year is coming to an end soon after. That makes Black Friday mattress sales the best time to get a cozy new bed if you’re in the market for one. You won’t see sales like these until well into next year.

The Thanksgiving weekend is well known for big sales, and mattresses are no exception. As a matter of fact, mattresses are often hugely marked down. During Black Friday and Cyber Monday mattress sale events, you can actually find some of the best prices of the entire year. But, knowing the difference between a cheap bed and good deal is important for your long-term comfort.

In this guide, we’ll take a look trends to expect during this year’s sales and tips for picking the best mattress, and then compare the top Black Friday mattress deals and Cyber Monday steals from major retailers in 2016.

Top Black Friday Deals

First, here are the top deals we have found for 2016 Black Friday. These are beds that are a good value for the price they are being offered at. You can find full sale listings at the bottom of this article as well.

Top Memory Foam Mattress Deal

The Revere from Amerisleep will be one of the biggest Cyber Monday mattress sales

Amerisleep Revere Bed


  • Amerisleep brand
  • 12-inch profile (3-inch memory foam, 9-inch base)
  • Medium-firm feel
  • 100-night sleep trial (no return fees)
  • 20-year warranty
  • 4.7/5 stars (based on 398 reviews)
Why we chose this deal:

The Revere Bed from Amerisleep is made from environmentally-friendly, plant-based memory foam. These high-quality foams allow for a much more open-cell structure which makes the mattress sleep cooler and breathe better. All Amerisleep’s mattresses are covered with Celliant®-infused fabric. This revolutionary material has been clinically proven to improve circulation and reduce pain, among other things. This is a great mattress at an amazing price this Black Friday.

Top Latex Mattress Deal

This Black Friday deal is amazing for the Astrabeds HarmonyBed

Astrabeds HarmonyBed


  • Astrabeds brand
  • 10-inch profile (1-inch organic wool, 9-inch organic Dunlop latex)
  • Customizable firmness
  • 90-night sleep trial (no return fees)
  • 25-year warranty
  • 4.6/5 stars (based on 67 reviews)
Why we chose this deal:

The entirely certified organic HarmonyBed from Astrabeds is the bed of choice for those seeking a healthy and environmentally-friendly mattress. You can customize the firmness of the organic Dunlolp latex layers on each side to ensure everyone gets a good night’s sleep. An organic wool fire barrier keeps the bed safe without using toxic chemicals found in other mattresses. Astrabeds uses sustainably-harvested latex for a guilt-free sleep. If you are looking for another size mattress, Astrabeds has discounted their entire line this year.

Top Innerspring Mattress Deal

Don't miss this Serta Perfect Sleeper on sale for Black Friday

Serta Perfect Sleeper Elite Gentle Isle Pillowtop Set



  • Serta brand (sold on Macy’s)
  • 14-inch profile (Cashmere, foam, gel memory foam, 725 pocket coils, 14 gauge)
  • Plush or firm
  • Not listed
  • 10-year warranty
  • 4.6/5 stars (based on 7 reviews from Macy’s)
Why we chose this deal:

Macy’s has the Serta Perfect Sleeper Elite Gentle Isle Pillowtops set discounted quite a bit for Black Friday. This mattress is has 725 coils in the queen-size and is covered in Serta’s Cool Balance Fabric Technology which helps wick away moisture. Topped with gel memory foam and a layer of pillowsoft foam, this mattress provides great comfort for an innerspring.

2016 Black Friday & Cyber Monday Mattress Trends

Before you head out to shop Black Friday mattress sales, here’s a quick preview of the types of deals and trends you’ll likely see and how they compare.

Early Pre-Black Friday Sales

One trend that you will see in 2016 are growing numbers of retailers offering pre-Black Friday or other early holiday sales to capture eager customers. The official date is November 25, but some of sales have already even started.

The truth is that there may be good deals during these early bird sales, but most retailers save their best offers for the big event. Unless the mattress of your dreams pops up, waiting could save you a little bit of money. Some retailers may be willing to work with if you need to buy early, though.

More Deals Online

It’s no secret that online shopping is growing, and Black Friday mattress sales this year are increasingly catering to online shoppers. We’ll list some of the best Black Friday deals online here as they come out.

Most major department stores, mattress retailers, and brands will have the same if not better deals available for internet shoppers. Bonus – you get to skip the crowds, early morning lines, and have more time to research and compare when buying a mattress online. The best part is-you can shop from the comfort of your own home!

Obviously, Cyber Monday mattress sales are all online. This internet-born retail holiday is becoming as notorious as Black Friday for great deals.

Rebates and Gift Cards

Mail-rebates and gift cards in lieu of discounts have proven popular through 2016’s summer holiday sales, and it looks like they will remain for Black Friday bed deals as well. Some retailers offer Visa or Amex credit gift cards, while others may just offer store credit. Mail-in rebates are often for freebie items, but be mindful of fineprint and deadlines.

These types of offers are most common with luxury brand mattresses that prefer not to discount pricing, such as Tempurpedic and iComfort.

Boxsprings or Foundations Included

One long-standing draw during bed sales is the inclusion of matching boxsprings or foundations with the purchase of the mattress. This can be worth $100 to $400 depending on the brand, and can be a good deal if you need to replace them.

Promotional Doorbuster Beds

Expect to see a few super-cheap beds in Black Friday mattress sale ads, but know that these may not be ideal for every day sleep. Doorbuster deals are commonly used during holiday sales to get people in the stores, but quantity is often limited and quality is often lacking. If you need a bed for a guest room or another place that won’t receive much use, these could be fine.

Mattresses in the under $500 range to be best for temporary or short-term use, and likely providing comfortable sleep for no more than a couple of years. Always pay attention to mattress specifications, warranties and return policies for promotional beds, and try to find reviews if possible.

Adjustable Set Discounts

The other trend you can expect to see more of this year are offers on adjustable base beds. Adjustable sleep systems are growing in popularity every year, and several department stores and mattress brands are now including them in sales. These were once just for hospitals, but now are a luxury comfort item that many people are seeking.

Black Friday deals can be a great time to buy an adjustable bed, as discounts can be significant on these pricier items. Keep track of all the features of the frames you are looking at, as they can vary greatly. Adjustable beds come with everything from massage functions to speakers and anti-snoring features.

Cyber Monday versus Black Friday: Which is Best?

Many shoppers are unsure whether they should snap up deals during Black Friday or wait until Cyber Monday, November 30 this year, in hopes of better prices.

Cyber Monday mattress deals are typically released after Black Friday to limit confusion, so comparing them can be a little hard. For mattresses, many of the Black Friday deals may extend through the following Monday but some will have exclusive offers. Since it is an internet shopping event, online-focused retailers might offer stronger promotions.

If you find a bed you like during the initial sales and the value is good, it might not be worthwhile to wait for Cyber Monday. However, if you don’t find the bed of your dreams over the weekend, it’s always an option!

Tips for Getting the Best Mattress

  • Research beds before hand. The great thing about Black Friday is that the ads come out well in advance, giving you plenty of time to check out the beds on sale and research or test out the options. Start looking in the weeks before so you have an idea of what you want. The internet is a great resource for mattress information and reviews.
  • Take your time. Browse, compare, research, ask questions and make sure you are satisfied before buying. A mattress is a big purchase and you will spend many hours on it, so don’t feel like you have to make a snap decision. The sales period is limited, but you have plenty of time.
  • Compare options. See how the mattresses you are interested in compare in terms of construction and quality. Do they use better or worse materials than others with similar prices?  What features do they have? What do reviews say online?
  • Look at details not discounts. Focus on what’s inside the bed and how you feel about it, not the discount you are getting. Look at foam densities, coil type/count, fabrics, certifications and other aspects depending on mattress type. You can get a better idea of the value by dissecting the specifications.
  • Make sure returns are an option. Buying during sales often involves a bit of pressure and impulse, so it can wise to make sure you can return or exchange if it doesn’t work out. You should have at least 30 days to try a mattress.

Top 2016 Black Friday & Cyber Monday Mattress Sales by Type

Below is an extensive comparison of all of the Black Friday mattress sales advertised so far. We’ve researched the basic specifications and information on warranties and returns to make comparing easier. Information is from actual retailer websites or third-party review sites.

In the listings below, all prices given are based on queen sizes. The warranty includes both the full term and the non-prorated term in parentheses. Memory foam has been abbreviated to “MF” to shorten text, and a “?” is used when data is not available. Information comes from retailer websites, and some do not provide extensive details.

Pricing is based off of leaked advertisements, store websites, newsletters, press releases and other sources, and is subject to change. When entire lines are on sale, we selected 1-2 of the more popular/best reviewed models to compare below. For a full listing of deals by store, check out BlackFridayMattress.org.

Memory Foam Beds

Check back soon for 2016 sale updates!

StoreBrand/ModelSpecsPrice (Queen)WarrantyReviews (Out of 5)
AmerisleepAmericana BedMedium
10" profile
3" memory foam
7" foam base
$84920 years4.6
Revere BedMed-Firm
12" profile
3" memory foam
9" foam base
$1,00020 years4.7
Ashley FurnitureTempurpedic Cloud Prima Queen SetMed-Plush
10” profile
2.8” memory foam
7” core foam
$1,99910 years4.1
HHGreggSerta Sertapedic Wellner II Queen-Size Mattress Set
7” profile
1” gel MF
6” foam core
$31910 yearsNot rated
SearsSerta Amber Creek SetFirm
7” profile
1” gel MF
6” foam core
$3491 yearNot rated
SertaiComfort by Serta Insight Everfeel Memory Foam Firm Queen Mattress Set
8.5" profile
1.5" gel memory foam
6" foam base
$1,19910 years4
Sleepy'sSertapedic Brookstone Gel Queen Mattress SetFirm
9" profile
1" gel memory foam
6" foam core
$60010 years4.1

A “?” indicates values were not given and could not be found. Ratings, when available are from the retailer’s website.

Innerspring Beds

Check back soon for 2016 sale updates!

StoreBrand/ModelSpecsPrice (Queen)WarrantyReviews (Out of 5)
Ashley FurnitureSealy Posturepedic Culworth Queen SetFirm
?” profile
? layers
? coils
$640?Not on website
Ashley FurnitureAshley Sleep Simpson Cove Queen SetPlush
15” profile
?" gel memory foam
? pocket coils
$68010 yearsNot rated
BJ's WholesaleTherapedic Comfort Cloud Queen-Size Mattress SetFirm
21” profile (set)
?" gel memory foam
? coils
$29910 yearsNot rated
HH GreggSerta Sertapedic Denmark II Twin-Size MattressFirm
6.5” profile
Foam, fiber
420 offset coils, ? gauge
$791 yearNot rated
Macy'sSerta Sertapedic Wandering Creek Queen-Size Mattress SetPlush
10.5” profile
Foam, fiber, gel foam
532 continuous coils
$44910 years4.5
Serta Perfect Sleeper Elite Gentle Mist SetFirm
14” profile
Cashmere, gel MF, foam
725 pocket coils, 15 gauge
$80910 years4.3
Macy'sSealy Posturepedic Grant Park SetCushion Firm
12.5” profile
2.5” foam, 2.5” fiber, .5” gel MF
704 pocket coils, 13.75 gauge
$69910 years4.8
Macy'sBeautyrest Recharge Allie SetFirm
11.5” profile
Fiber, foam
800 pocket coils, 13.75 gauge
$80910 years4.8
SearsSerta Perfect Sleeper Galena Tight Top SetFirm
10“ profile
Gel MF, foam, fiber
886 pocket coils
$75010 years5

A “?” indicates values were not given and could not be found. Ratings, when available are from the retailer’s website.

Latex Beds

Check back soon for 2016 sale updates!

StoreBrand/ModelSpecsPrice (Queen)WarrantyReviews (Out of 5)
AstrabedsSonomaBedSoft to Firm
7" profile
2x3" certified organic dunlop latex
$1,44025 years4.5
HarmonyBedSoft to Firm
10"" profile
3x3" certified organic dunlop latex
$1,68025 years4.6
Sleeping OrganicThe SproutSoft to Firm
7" profile
2x3" natural dunlop or talalay latex
$1,49520 yearsNot rated
Sleeping OrganicThe TreeSoft to Firm
13" profile
4x3" natural dunlop or talalay latex
$2,49520 yearsNot rated

A “?” indicates values were not given and could not be found. Ratings, when available are from the retailer’s website.

Happy Hunting!

Winter is coming, so be prepared. Get the best deal during this year’s Black Friday mattress sales with a little planning and research. Whether you plan on braving the stores or shopping online, check ads early, read the fine print, educate yourself on mattress basics, and compare mattress details rather than discounts to come away with a mattress that you’ll be happy with for years to come.

If the thought of mattress shopping still feels intimidating, have a look at our guide to different bed types, answers to common myths or our guide to avoiding mattress showroom tricks. If you have any questions about Cyber Monday or Black Friday mattress sales, leave us a comment below.

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